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For immediate release

December 6, 2016

Canada Agriculture and Food Museum Announces new initiative on Canola

OTTAWA, Tuesday, December 6, 2016. The Canada Agriculture and Food Museum, along with several partners in the canola industry, is proud to announce the launch of a new exhibition that will highlight the science and innovation behind canola in time for canola’s 50th anniversary in 2017. Canola: A Canadian Story of Innovation is a travelling exhibition that will begin its national tour at the Canola Council of Canada’s “Good As Gold” 50th Annual Convention in Winnipeg March 7-9, 2017. A long term exhibit is also expected to be developed by the Canada Agriculture and Food Museum, and is slated to open in 2017.

The exhibition and related education programs will explore the science and stories of ingenuity behind the development, cultivation and future of this versatile crop, as well as examining the ongoing research behind health, nutrition, genetics and agricultural practices that are related to this crop.

Gold sponsors to date include:

  • Canadian Canola Growers Association
  • Canola Council of Canada
  • Alberta Canola Producers Commission
  • SaskCanola
  • Manitoba Canola Growers Association

In addition to these sponsors, the Museum is drawing on the knowledge of experts in many domains including farming, industry, and agricultural research through its Canola Initiative National Advisory Committee (CINAC).

More information on the Museum’s exhibitions and upcoming program topics may be found here.

“We are very excited to be working with partners and advisors from across Canada to share the story of canola. From public science to farm production to processing a multitude of products to a globally consumed crop, canola enables the Museum to look at the complexities and the potential of contemporary agriculture through the multiple lenses – science, technology, engineering and math”.

— Alex Benay, President and CEO, Canada Science and Technology Museums Corporation

“As the Canola Council of Canada celebrates 50 years in 2017 we couldn’t be more proud to tell the story of five decades of achievement and transformation in the Canadian canola industry and the exciting opportunities ahead. The exhibition is an excellent example of the innovative and collaborative spirit that’s driven canola’s success and we’re honoured to be able to launch the #ExploreCanola tour at our upcoming Convention.”

—  Patti Miller, President, Canola Council of Canada

“As a representative of one of Canada’s 43,000 family farms, it is a privilege to have joined the Canada Agriculture and Food Museum in exploring the world of canola. From the seed which we plant and harvest, this oilseed crop has had a major impact on our farm, in our diets and in the feed for Canadian animals for the past 50 years. And we in Alberta are proud to be sharing ‘our story’ with others. Let's #ExploreCanola.”

— Greg Sears, Chair, Alberta Canola

"Canola has an amazing innovation story to share. As a fourth generation family farmer, I am thrilled this exhibition will celebrate our canola story and bring agriculture a little closer to all Canadians.”

— Brett Halstead, President of Canadian Canola Growers Association and canola farmer from Saskatchewan.

“When visitors have the opportunity to learn from our farmers, hear their stories about growing ingredients for our recipes and food for our tables, a deeper farm to food connection is made. The display will give Canadians an opportunity to #ExploreCanola.”

— Ellen Pruden, Education and Promotions Manager Manitoba Canola Growers/Canola Eat Well

“Canola is a great Canadian success story! We are excited to have canola awareness elevated through our new partnership with the Canadian Agriculture and Food Museum.”

— Janice Tranberg, SaskCanola Executive Director.

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Contact

Caroline Boutin
Media Relations Officer
Canada Science and Technology Museums Corporation
cboutin@techno-science.ca
613-410-5943

Social Media

@AgMuseum

To learn more about the Museum’s Canola initiative, follow the #ExploreCanola hashtag.

About the Canada Agriculture and Food Museum

Canada’s unique agricultural heritage and future are celebrated at the Museum. Explore the sights and sounds of farm life through the animal barns, exhibitions, treasures from the collection, hands-on activities, and food demonstrations. The Museum is located on the Central Experimental Farm, a 425-hectare crop research station and National Historic Site, just minutes from Parliament Hill by car and steps from the Rideau Canal, and the Ornamental Gardens and Dominion Arboretum. For more information, please visit cafmuseum.techno-science.ca

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